Woody
Greenpest a QLD based company dealing with protection from termites asked Juuce to design a mascot for the Greenpest brand.
"Woody" the resulting character is a visual metaphor for the protection against termites. The sturdy hero with shield and gleaming sword stands fast against an army of termites.
While most people don't relate characters strictly to branding, some of the most recognisable brands rely heavily on characters.
- Character design
- Vector illustrations





